Anne Marie here, writing from the Big Daddy of all conventions, San Diego Comic Con! For the next four days, over 100,000 geeks and geekettes of all ages will take over downtown San Diego. Haters state that SDCC "sold out" and stopped being about comics long ago; I say that's a good thing. Studios, TV networks, video game companies, and publishers all vie for a place here.  Think of SDCC like an all-inclusionary media festival, if most of the media was made up of trailers, demos, behind-the-scenes panels, and free tchotchkes in the shape of Simpsons characters.

SDCC has been playing an increasingly large role in the pop culture landscape. As many as half of 2014's Top 10 Blockbusters had a presence at Comic Con last year. But it's not just about the lowbrow. The Academy Award-winning Gravity premiered its trailer at a panel last year where director Alfonso Cuaron discussed its now-famous technological challenges. The year before, Quentin Tarantino assembled the cast of Django Unchained to talk about his eventual-Oscar-winning film. But awards aside, SDCC is all about the fans.  

a detail from the first Ant-Man poster 

Each year, the studios vie for fans' attention (and social media connections), and two studios always loom large: Warner Bros and Marvel. This year, there are rumbles that WB will not only show off the new Batman/Superman film, but may give us a glimpse at the Justice League. Marvel, the crowned king of Comic Con, will not be overshadowed. They've been planting bread crumbs in the form of press releases leading up to SDCC, but will Saturday be when we finally learn what films are attached to that maddening set of release dates Marvel teased earlier this week? Will they redeem Ant Man after Edgar Wright's very public departure? A little panel can go a long way towards smoothing things over. 20th Century Fox and Legendary will also be making noise with everything from Batman '66 to a rumored Godzilla 2. And that's just what's happening in the movies!

 

For the next four days, I'll have my thumb on the pulse of pop culture, and I'll be sharing what I find with you. Follow me on Twitter for live updates, and stay tuned here for interviews, panel reviews, and more. Have something you want me to see? At Comic Con yourself? Tweet me or post in to comments below!