Batman v Superman + a little Wonder Woman dominated the weekend with a critic proof opening record for March. The test will be how well it can hold with terrible reviews and lackluster word of mouth. It's unlikely to have the staying power of something like Deadpool for example, which is still in the top ten 7 weeks after its debut. On the other hand it has free reign for a while with no direct competition coming for one entire month. Captain America Civil War arrives on April 8th. The question is this: Will Marvel's superheroes vs superheroes blockbuster be hurt by people feeling all "bleh" about Batman v Superman? Casual moviegoers rarely know the difference between studios and filmmakers and general history of quality, you know.
Meanwhile something girlier: Sally Field's little film is doing great with older moviegoers and enters the top ten in its 3rd week despite being on less than 500 screens. And finally, despite her phenomenally successful My Big Fat Greek Wedding being an ancient memory in pop culture years, Nia Vardalos's sequel did pretty well with a solid third place debut. She tweeted out this celebratory opening weekend photo
What did you see this weekend?
TFE is very pleased to notice that Embrace of the Serpent, Colombia's Oscar nominated Amazon journey (which we've been raving about for months) is about to hit a million in the arthouses if it can hold its theaters for one more week. That's pretty good for such a weird black and white movie that didn't really get going until it had already lost the Oscar!
TOP TEN
01 Batman v Superman $170.1 NEW Review
02 Zootopia $23.1 (cum. $240.5)
03 My Big Fat Greek Wedding 2 $18.1 NEW
04 Miracles from Heaven $9.5 (cum. $34.1)
05 The Divergent Series: Allegiant $9.5 (cum. $46.6)
06 10 Cloverfield Lane $6 (cum. $56)
07 Deadpool $5 (cum. $349.4) Reviewish
08 London Has Fallen $2.9 (cum. $55.6)
09 Hello My Name is Doris $1.7 (cum. $3.2) Review
10 Eye in the Sky $1.0 (cum. $1.7)
RANDOM LIMITED RELEASES - JUST CHECKING IN
Embrace of the Serpent $.1 (cum. $.9) 73 screens Review, Interview
Knight of Cups $.06 ($.4) 68 screens Reviewish
I Saw the Light $.05 five screens NEW Review
Krisha $.03 (cum. $.05) 22 screens Review
April and the Extraordinary World $.01 one screen NEW